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About RFK

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The Financial Communications Society (FCS), in partnership with Stowe Mountain Resort, is proud to present the 2020 Race for Kids.

With so many leading marketers gathering for this legendary event, the core of the weekend will be a series of "Fireside Forums" – panel discussions on the business of marketing communications. With our annual charity ski event as a backdrop, this Summit will provide an intimate setting for networking and the sharing of relevant ideas and industry information. Our content driven presentations will focus on digital and social media, mobile and tablet advertising, international marketing and more.

2020 marks the 20th year that Race for Kids will raise money for three important charities: Downey Side, Hope & Heroes | Columbia University, and The Make-A-Wish Foundation of Vermont. The event attracts ski buffs and winter revelers from the financial marketing, advertising and media communities and their friends and families.

Together we've raised over $2,600,000 since 2000!

The "weekend" starts on Thursday evening and lasts through Sunday morning, with the Race on Saturday morning. In addition to our “Fireside Forums” you will have plenty of time to ski, relax with your friends, network with industry colleagues, and just sit back and toast the beauty of Vermont in January. Even if you don't ski, there's a full list of "things to do" off the slopes. We also have two days of fun events for kids, so bring the family.

So if you're looking to kick off the New Year in a special way, or if you're just itching to show off your skills in the snow, register today for Race for Kids 2020.

Company sponsors and individual donors are also encouraged to support this unique charity fundraiser. Click here for full details and registration.

Founded in 1967, the FCS is a not-for-profit organization of financial services marketing professionals, focused on providing a forum for the sharing of ideas, the improvement of industry standards, and the networking of business connections. To join or to learn more, please visit You don't need to be an FCS member to enjoy this great event.